The U.S. Bank “Good Truck” fleet activates in key markets across the country near daily, bringing goodwill to communities by distributing food, products and services, usually provided by small business customers, to consumers at branches, grocery stores and public spaces.
The fleet of 5 trucks’ continual activation in major markets across the country build brand awareness and allow bankers to engage with customers one-on-one at a time when direct connection is challenging.