2017 CLARET JUG TOUR
CLAMOR is currently managing a nationwide trophy tour for Golf Channel to support the network's broadcast of the 146th Open at Royal Birkdale in July. The effort features one of sports' oldest trophy - The Claret Jug - which will be visiting cultural destinations, sporting events, golf championships, food and wine shows, Top Golf's and other high traffic events.
To display the Jug, CLAMOR created a giant replica of the trophy's base complete with every winner's name engraved in the side since 1871 that fans can climb atop to view the jug. Additionally, fans have the opportunity to hand engrave their own authentic Open-branded ball marker much like how the trophy itself is engraved green-side with the Champion Golfer of the Year's name each Open.
Fans taking their photos were encouraged to share using #claretjug and photograph themselves using custom golf club selfie sticks.